Reason: Calling candidates or jobs “diverse” has two problems.
First, “diverse” is not synonymous with minority or a specific demographic. To use it in that way devalues its intent. Diversity means having representation across many demographics, backgrounds, differences.
Second, calling a candidate or a position diverse is the same as tokenizing the job or individual. How many do you think want to be the “diverse candidate” whose value is to increase the organization’s diversity numbers. How many will want a special position created so they can use their demographics to get hired?
People want to be hired for their value, potential, capabilities, not their demographics.
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